Senior Manager, Innovation and Ventures, Corporate Strategy
Mónica leads Global Research for Amadeus within the Innovation and Ventures team in Corporate Strategy.
She is a market research professional with more than 20 years of experience in the sector having worked in leading companies both in the agency and the client side in areas such as advertising, customer satisfaction, panels or consumer trends.
Currently she is driving the Amadeus Traveller Trend Observatory, that was launched in 2012. This key corporate initiative ensures Amadeus understands the traveler (ultimate customer), reinforcing the culture of customer understanding in the innovation and development process and supporting Amadeus positioning in “Shaping the Future of Travel”.